Only a Pavement Away Calls for Funding To Publish Tom Aikens Charity Cookery Cookbook
Following the success of the ‘Tom Aikens Charity Cookery Challenge’ last year, hospitality charity Only A Pavement Away is calling for funding to publish a new cookbook which will contain recipes from the challenge.
With the aim of raising further funds for the charity and its members, the Tom Aikens Charity Cookery Cookbook will feature 50 recipes, along with a unique QR code which will take readers to the original video of the dish being made by both celebrated professional chefs and the general public.
Only A Pavement Away is now seeking donors to support with the publication of the Cookbook which is set to take place in October. In return for donations, brands will have the opportunity to take out space to advertise their company and products with various levels of sponsorship packages available.
The fundraising initiative, launched in conjunction with Tom Aikens last spring and during the midst of the COVID-19 pandemic first lockdown, saw over 200 participants take part online to create their own ‘five-minute feast’, donate £5 to the Hospitality Against Homelessness campaign and nominate five friends to take on the challenge. The challenge saw the participation of many high-profile chefs and restaurateurs, including the likes of Tom Kerridge, Judy Joo, Richard Bertinet and Nieves Barragán Mohacho.
Raising a total of £5,000, all proceeds generated through the challenge were used to support the charity’s Member Pay Gap fund which provided additional financial assistance to Only A Pavement Away members who were on furlough to bridge the 20% pay gap they were experiencing.
85p of every £1 donated to Only A Pavement Away goes directly towards supporting members into work. All proceeds from the sale of the Tom Aikens Charity Cookery Cookbook will be used to support members into employment and independent living.
Greg Mangham, Founder of Only a Pavement Away, said, “It was a real joy to watch the Tom Aikens Charity Cookery Challenge unfold last year. To see how it brought everyone in hospitality together to help raise funds for those in our industry who had fallen on hard times was such a privilege and I’ll forever be grateful to all those who got involved! While the outlook for the next few months may now be looking more positive, there remains a lot of work to be done in extending our support to as many individuals as possible and we would love to hear from any businesses who may be interested in finding out more about the new cookbooks. The new cookbook will be ideal as a gift, for use at conferences and events in “goody bags” or even just as a user-friendly, personal cookbook.”
Tom Aikens, said, “I’ve loved getting to know Greg and the whole team at Only A Pavement Away over the past twelve months, and helping to galvanise support for the Charity Cookery Challenge was one of the most rewarding highlights of my year. Through working together for a common cause, we all showed just how much can be achieved and I hope that this spirit will continue to flourish over the coming months as we look to get the new Charity Cookery Challenge cookbooks published!”