The third instalment of the Near & Far family will be taking the Palm Springs concept to the next level with a new flagship site, offering a Californian oasis slap-bang in the middle of Camden, opposite The Stables and iconic music venue Roundhouse. The newest Near & Far will be set over four floors holding 180 guests, offering a lounge area, two bars and a stunning covered roof terrace with views over the market and beyond. The cocktail menu is inspired by world travels while the kitchen will serve mouth watering Mexican street food served daily by Elote, one of London’s top pop-up kitchens. Pastel hues, lush greens, desert shades, palm trees and cacti will fill the interior with the terrace open all year round offering a relaxing haven from the bustle of Camden town.
Near & Far Camden will soft launch from 6th-13th March 2019, offering 25% off ALL food and drink whilst the bar and kitchen tests the system for full public opening Friday March 15th.
Sarah Holgate, Creative Director of Bar 6 Group says “We cannot wait to launch our flagship Near & Far bar in Camden. Starting from a totally outdoor site in the middle of a roundabout, now moving on to our third Near & Far location feels like a dream. We’ll have the space and flexibility to give Camden a new injection of energy providing casual drinkers and diners with an unique experience like no other in the area.”
Food and Drink:
Near & Far will be collaborating with Elote who will be taking over the kitchen, offering high-end Mexican street food. Elote is the creation of Alex Hutton, formerly the Head Chef of Caravan in Kings Cross and the OXO Tower. ‘Elote’ is a traditional corn based street food found across Southern Mexico and is one of the key items on the menu, alongside mouth watering dishes such as Tamarind Dressed Crab Tostados and Braised Beef & Chipotle Tacos. The menu features a wide range of veggie and vegan options (the Chickpea Chips with Chipotle Mayo is something special) and best of all, everything on the menu is gluten free!
Alex Hutton, Head Chef and Owner of Elote says “We are so excited to be collaborating with Near & Far in their flagship site. Our style of Mexican food fits perfectly with the Californian vibe of the bar and of course, the cocktails. We’re looking forward to serving up dishes for all seasons and occasions.”
The new cocktail menu will feature some favourites from the Peckham and Angel sites, along with a number of exclusive signature creations. As always, expect creative cocktail names such as The Benedict Cucumberbatch (gin, elderflower and of course, cucumber) and the Emergency Brexit (a Near & Far play on a classic Negroni). The menu will also offer an excellent selection of non-alcoholic tipples from mocktails to booze-free pale ales, ensuring there is something for everyone.
Entertainment & Events:
The venue will be open 7 days a week with a late licence until 2am Thursdays to Saturdays, making it a perfect weekend party destination. The lineup will include DJs playing the brand’s signature style of Latin and Balearic house and laid back disco.
Alongside weekly entertainment, the venue will also offer a selection of excellent interactive events including ArtNight (a super fun painting party) and Cocktail Masterclasses, both perfect for those looking for something a little different for work parties or celebrations. Two bookable party areas are available and can offer exclusive hire throughout the week.
Concept and Design:
The name for Near & Far comes from the Cockney Rhyming Slang for ‘bar’ and ‘car’ and was inspired by the group’s first venue which is literally a bar in an old multi storey car park.
The agency behind the design is Power Studios, a brand new company headed up by Alix Cumersdale, who is formerly the Design Associate at award winning Finch Interiors. Her previous work includes The Breakfast Club chain and Vagabond wine bars.
Over the last couple of years, Camden market has seen a major overhaul and has seen many leading food and drink operators move into the new-look Stables. Its once again becoming a top destination for those seeking excellent dining and nightlife experiences and Near & Far is set to become one of it’s most sought after and Instagrammable locations.